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MiMedia wants to disrupt the consumer cloud opportunity. And they’re already starting to see promising traction from their first launch into the United States.
What’s happening:
- MiMedia (TSXV: MIM) has announced initial revenue numbers from the roll out of their next generation consumer cloud technology platform onto Schok devices in the United States Of America
By the numbers:
- MiMedia is currently seeing revenue of $12 USD in cost per thousand mobile ad impressions delivered on Schok devices
- With MiMedia’s consumer cloud technology planning to be integrated onto 5 million Schok devices over the next 2 years, mobile advertising alone could generate $125M USD in total revenue
- MiMedia has put $50M CAD into the research and development their consumer cloud technology
Why it matters:
- MiMedia is leveraging a disruptive new approach to capturing the consumer cloud opportunity by partnering directly with device manufacturers and telecommunications companies to split the revenue that is generated through both mobile advertising and individual storage subscriptions
Going deeper:
- Most device manufacturers and telecommunications companies globally are missing out on the enormous revenue generation from consumer cloud platforms, as they don’t currently have the existing infrastructure or technology partners to roll out profit sharing agreements
- MiMedia recently announced the launch of their consumer cloud technology onto mobile devices with Schok which marked the first time their technology was ever available to consumers in the United States
- MiMedia has also already entered into multiple large scale partnerships with leading telecommunication companies in Latin America and Mexico
