European vehicles are getting access to generative artificial intelligence voice technology. And it’s developed by a publicly traded company in the United States of America.

‍What’s happening:‍

• SoundHound AI (NASDAQ: SOUN) has officially launched their leading artificial intelligence voice assistant SoundHound Chat AI into Lancia vehicles across Europe
  

Why it matters:‍

• SoundHound AI has been a first mover in the public markets for artificial intelligence powered voice technology and has an existing partnership with Nvidia (NASDAQ: NVDA) to advance their artificial intelligence models into significantly broader applications as well as developing capabilities to be able to function on edge devices without any cloud connectivity
  

Going deeper:‍

• Lancia is owned by multinational vehicle manufacturing giant Stellantis (NYSE: STLA) who has already integrated SoundHound AI’s voice technology into their other automotive brands including Alfa Romeo, Peugeot, Vauxhall and others
  
• Lancia vehicles that are equipped with SoundHound AI’s proprietary SoundHound Chat AI technology are able to use generative artificial intelligence to get real time information about weather, directions, popular destinations, restaurants and more
  

The intrigue:‍

• SoundHound AI has developed a variety of unique applications for their voice technology, which has led to multiple partnerships with large publicly traded companies such as Chipotle (NYSE: CMG), Snap (NYSE: SNAP), Qualcomm (NASDAQ: QCOM) and others

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